The Question: How do you know when it’s time to move?
Measuring what matters – stewardship before sales:
- My track record for discernment – advice over opinions
- My operations model stabilizing across internal readiness challenges
- Bandwidth to take on the needs of others
These became the indicators I trusted more than the urgency or external expectations.
The Temptation: Force certainty.
Go to market based on others’: opinions, influence, business models, &/or ignorance.
The Consequence(s): of rushing – could have been:
Resorting to ‘taking refuge’ in old systems – that are ‘dismantling’ and/or ‘obsolescing’ themselves.
New ecosystem, same windsock.
Risks and implications of “I didn’t know” tactics / strategies.
Being visible – but distracting, not impactful.
The Exploration: Ensure visibility &/or engagements contribute productively
Vetting out what ecosystems / rooms I want to be in:
- What’s motivating me?
- What value do I want to contribute?
- How is my engagement / inclusion to be perceived?
- Why is my inclusion different / impactful?
- When is my inclusion most impactful?
The Insight: Patient persistence isn’t inactivity, it’s disciplined progression predicated on informed observation.
Dr. Charles Stanley’s “A.S.H.”:
- Don’t be anxious (to be in EVERY ecosystem / room)
- Don’t strive (for quantity, over quality)
- Don’t hurry (to adhere to the timelines, judgement, anticipations, opinions of others)
The Porteolas connection: Rome wasn’t built in a day. Porteolas wasn’t built in a moment.
Porteolas was / is:
- Shaped by all of my educational and professional experiences
- Inspired by several small business forums and roundtables
- Rooted in years of recurring observations, prototypes, and refinements
Go-to-market clarity has been established through sustained discovery rather than immediate answers.
